The Nordics getting ready to showcase joint strengths

The preparations are intensive for this year's BIO convention in Philadelphia, June 2-6th. Nearly 80 Nordic companies will be present, along with SwedenBIO and our fellow organizations working to promote the Nordic life science USP worldwide.  

Together, all Nordic countries have worked in a consortium to set up a joint pavilion in the conference exhibition hall, as well as hosting a reception – the Nordic Mixer – aiming to bring together the American executive community and anyone interested in building collaboration in our region of the world.

– By joining forces with our neighboring countries, we believe that we can be even more successful in attracting intelligent capital and business to business collaborations to our life science sector. This is imperative for the continuous growth of Swedish life science, says director general Jonas Ekstrand, SwedenBIO´s representative in the consortium.

For this year´s conference, the consortium has stepped up the ambition on communication as well, developing a new set of messages with co-funding from Swelife to promote each country individually as well as in a joint Nordic value proposition. This will be shown in the pavilion and can be downloaded here: The Nordics – a perfect setting for partnerships and investments (webb) or viewed online here: The Nordics – a perfect setting for partnerships and investments (pdf).

To register to the Nordic Mixer (free of charge), click here.