The global economies are diverse and competitive and there is a need to establish a strategic approach to understand the variances and concentrate valuable resources on the most promising markets. The strategic approach to enter new markets will depend on local characteristics, regulations and the company’s aspirations and ability to establish a position.
The congress will provide an insight in gaining substantial market coverage in a cost-effective way, taking into account the local characteristics, regulatory demands and requirements.
Participants of the congress will also have the opportunity to schedule personal One on One meetings with the faculty and gain first-hand knowledge from key opinion leaders.
